A mosaic of design artifacts for the web platform I designed

SYSTEMS THINKING THAT SAVES LIVES

B2b Product Design
|
Web
|
Omnicell
|
2023

By focusing the team on the user's experience both inside and outside of our product, I was able to influence a product team's pivotal shift towards precision and patient safety

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Joe possesses the unique ability to pose challenging questions with a charming demeanor.
Sangeeta Parakala, Design Manager at Omnicell

Bringing clear and focused strategy through user-centricity

Strategy
|
Omnicell
|
2023

I brought clarity and focus to the team by uncovering, defining, and aligning business goals with a user-centered perspective.

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Discovery and validation that generates insights

Research
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Censys
|
2022

Created research studies that produced trustworthy data, short and long-term innovations, and a sense of purpose on the product teams.

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Uncovering deep problems

Product Design
|
Censys
|
2022

I led a product team to create a solution that won over a sizeable but hesitant buyer while meeting our success metrics for current customers. Ends with a surprise twist!

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Reducing time for task completion by 47%

Product Design
|
Xactware
|
2020

I led the project from initial assumption validation and strategy to the finalized prototype, validation, and developer handoff. Our key outcome was a reduction in time to task completion of 47%.

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